Why You Shouldn't Offer Too Many Services in Your Landscaping Business?
Offering too many services may increase your income, but you may not be aware that offering this small type of service to many customers can lower the quality of your work since you tend to hustle and work fast because you have a lot of commitments to these services for a small fee.
Do you think this is the right way to work? Do you think this is a good strategy for increasing sales? In today's episode, I explain how to earn more money by doing less by following the right strategy and understanding why your landscaping business shouldn't offer too many services.
Whatever. you do. You got to do it right in order for it to all pass so you can actually get the check. You're gonna do a lot of different things, right. You can't have any of those things wrong because you're serving people.
- Keith Kalfas
Why do you have to listen to today's episode.
00:24 - “So imagine it's just like yellow Legos. And you gotta build that thing. So can pass, and the Legos are coming down the conveyor belt quickly. Well, what if there were red, not just yellow Legos? But there are green and yellow Legos. And now you're building two different castles. But they're totally different types of castles because they're different services. It's a totally different thing”
When you offer too many services, your business may suffer. The quality of all services may vary, and some factors may be the same, but others may be different. Know what's what before you jump in.
2:05 - “How long did it take you to learn how to do all this, right? So it's like, if you got too many services, it's over complexify the hell out of your business, lowering the quality of each service.”
When you offer too many services, make sure that the quality is not compromised.
4:15 - "So why don't you rather do just like ten $10,000 jobs are 100 grand, but what type of jobs? So are you going to get to that 10,000 by offering a whole bunch of different services like I was talking about? Are you going to just do one service like luxury hardscape outdoor living?
Wouldn't it be better if you focused on bigger projects instead of offering a wide range of services for a small fee?
4:48 - “There was a meet-up with this person who was in a room in the highest-paid entrepreneur in the room of this group of people who did like over 20 million a year, and all he did was gutter cleaning. That's all I've got her cleaning, but he was like the best, most prominent gutter cleaning company in his whole multi-state area or something; that's all they did.”
After you refine the processes, you get the tools and can train people. It would be even better if you did just a handful of things really, really well, and tuned it and did it really, really fast and efficiently.
5:40 - "Now, the amount that you can get paid is not really tied directly to just your skill. Because if you have the skill, you can do something faster and make more because you can increase the rate and pace at which you do it. But part of how much you make, how much money you can make, is directly proportional to how many people are lined up willing to do the same exact thing."
This world is full of people with skills, and you're not the only one who has them. What will you do to dominate?
Key Takeaways
“So it's like if you got too many services, it's over complexify the hell out of your business, lowering the quality of each service”
“You could offer way more stuff to each customer in the form of packages could be a good thing to limit and increase the average ticket price of each individual customer from 40 bucks 200 bucks to 10,000 depending on each customer”
"So are you going to get to that 10,000 by offering a whole bunch of different services like I was talking about are you going to just do one service like luxury hardscape outdoor living?"
Connect with Keith
Resources/People Mentioned:
My Website: Official Site Keith Kalfas
My Podcast Page: The UNTRAPPED Podcast
Please leave us a well-written, positive 5-star review if you liked the show. You may click here.
